PLAY OUR GAME OF THRONES™ ONLINE SLOT
PLAY OUR GAME OF THRONES™ ONLINE SLOT
PLAY OUR GAME OF THRONES™ ONLINE SLOT

In 2002 Camelot decided to rebrand the National Lottery main draw after falling ticket sales. The name National Lottery was kept as the general name for the organisation and the main draw was renamed Lotto. The advertising campaign for the new Lotto cost £72 million which included ten television advertisements featuring Scottish comedian Billy Connolly and one of the largest ever poster campaigns. The new brand and name had the slogan:

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